Crime Stop has increased twofold, the reward for information leading to the safe return of three-year-old Samunya 'Poochie' Bloomfield, and is now offering $100,000, THE STAR understands.

It has been a little over a month since the toddler disappeared from her home in Grove Farm, St Catherine.

Crime Stop in a release sent to THE STAR said that anyone with information should contact 311.

Meanwhile, family members have activated a frantic search since June 21.

Reports are that the mother discovered Samunya missing close to midnight.

Samunya, who will celebrate her fourth birthday on July 2, is of brown complexion, slim build and is about 91 centimetres or three feet tall.

She was wearing a pair of cream underwear and a purple blouse at the time she was discovered missing.